Congratulations on deciding to become an influencer. Influencer marketing has taken over and will continue to grow throughout the years to come. This is why you must have the necessary tools and the best tools for social media to become an influencer.
Before we dive into the best social media tools for influencers, let’s look at what an influencer is. An influencer is someone in a particular niche or industry that can sway others and have a specific target audience that you can influence. Believe it or not, all of us are influencers.
Although social media has evolved, one should never forget that social media is a rented space. If you’ve ever thought about starting a blog or are unsure how to get started, I have crafted this blog post just for you. 15 Things to Do Before Launching Your Blog. Using both social media and an evergreen platform, like a blog, to promote your business or yourself are both essential to your growth.
The Best Graphic Tools For Social Media
Because most social media platforms are visual, and as an influencer, you must grab your audience’s attention; one way is through infographics. Despite what you think, you don’t have to be a graphic designer to create engaging images for your social media platform. Unless you want to hire a professional to do the work for you, there are many tools that you can do yourself. Here are a few tools you can use for any social media platform.
- Canva
- Adobe Spark Post
- Over
- Unfold
Digital or Paper Planners For Social Media
If you want to become a better influencer, planning will be the most important factor in your growth. Creating an easy and effective content schedule will set you apart from other influencers. I am sure you are more familiar with paper planners than digital planners, and both can be significant assets to have as an influencer. I have grown to love my Life Planner by Erin Condren, which helps keep me on task weekly, monthly, and daily. But you can always go digital to avoid the hassle of keeping up with a physical planner. You’ve probably heard of these, but if not, here are a few that I think would work for any influencer.
- Trello
- Google Calendar
- Asana
Social Media Tools for Instagram
Instagram is one of the most talked-about platforms for influencers. One thing that I love about Instagram is the story feature. Being active in your stories allows your followers to engage with you, giving your audience a more behind-the-scenes or day-to-day action of what is happening with you. Creating a cohesive story feed is easy with these social media tools.
- Unfold
- Cut Story
- Inshot
- Canva
- Adobe Spark Post
- Mojo
Social Media Photo Editing Tools
No matter your platform, you will always need photos as an influencer. You don’t have to pay a professional photographer to take pictures for your brand; you can do that yourself. If you want eye-catching images, you will need tools to help you achieve that. Here are a few tools that I have used that have helped me achieve a unique Instagram feed.
- Adobe Lightroom
- SnapSeed
- Facetunes
- Vsco
Auto-Posting Scheduler
One social media tool I have found a lifesaver is auto-schedule my content. No matter what platform you are on, you can auto-schedule in advance. Think about how much time you can save by scheduling your creating content and scheduling in less than 30 minutes. Knowing when and what to post can be overwhelming, but when you have a scheduling tool that you can use to auto-post your content, your life becomes more manageable. Here are a few apps that would help.
- Later
- Buffer
- Planoly
- Tailwind
- Hootsuite
So there you have it, friends! The best social media tools for Influencers. What tools have you used to evaluate your business? Please share with me in the comments.
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